Posted inDIY Projects
Posted inDesign of Transmission System
V- BELT
Selection of V belts and pulleys Determine your drive requirements. How much power do you…
Posted inMarketing Management
Introduction to Marketing Mix
Objectives In this lesson, we will introduce you to the activities that comprise a firm’s…
Posted inMarketing Management
Market Segmentation, Targeting and Positioning
Objectives In this lesson, we will introduce you to the activities, viz., segmentation, targeting and…
Posted inMarketing Management
Buyer Behaviour
Objectives In this lesson, we will introduce you to the process through which the ultimate…
Posted inMarketing Management
Marketing Environment
Objectives In this lesson, we will introduce you to the forces that define marketing’s external…
Posted inMarketing Management
Marketing Planning
Marketing planning involves objectives and plans with a 2-5-year time horizon and is thus further…
Posted inMarketing Management
Marketing Process
Objectives In this lesson, we will introduce you to the activities that makeup the marketing…
Posted inMarketing Management
Marketing Concepts
Objectives In this lesson, we will introduce you to the conceptual ideas that makeup the…
Posted inMarketing Management
Functions of Marketing
Firms must spend money to create time, place and ownership utilities as discussed earlier. Several…
Posted inMarketing Management
Extending the Traditional Boundaries of Marketing
Until fairly recently, marketing focused primarily on exchanges of goods between individuals (business-to-consumer (B2C) marketing)…