Gear Terminology The following terms, which will be mostly used in this chapter, should be clearly understood at this stage. 1. Pitch circle. It is an imaginary circle which by pure rolling action, would give the same motion as the actual gear 2. Pitch circle diameter. It is the diameter of the pitch circle. The size of…
Selection Procedure 1. Based on the given data like nature of application, duty etc, select the type of rope 2. Estimate the design load by multiplying the dead weight by three times design factor. 3. Determine the net cross sectional area of the rope by choosing specific strength of wire. 4. Find out the diameter…
INTRTODUCTION Flat Belts are one type of flexible connectors for transmitting power from one pulley to another pulley. Whose center distance is approx. 5-15m Characteristics Of Belt: Types Of Flat Belt Drives: 1. Open belt drive 2. Cross belt drive 3. Quarter turn drive 4. Belt drive with idler pulley 5. Belt drive with many…
Selection of V belts and pulleys Determine your drive requirements. How much power do you need to transmit and at what speed? Introduction: V- Belts are one type of flexible connectors for transmitting power from one pulley to another pulley. Whose center distance is approx. 3M.thier cross section is trapezoidal. The belts are operated on…
Objectives In this lesson, we will introduce you to the activities that comprise a firm’s marketing program. These activities are popularly referred to as the 4 Ps – product, price, place and promotion. After you work out this lesson, you should be able to: · Understand the major product decisions in marketing planning · Know the pricing…
Objectives In this lesson, we will introduce you to the activities, viz., segmentation, targeting and positioning, that are collectively referred to as marketing strategy. After you work out this lesson, you should be able to: · Segment the markets based on several segmentation variables · Target a segment by identifying the fit between segment profitability and organizational…
Objectives In this lesson, we will introduce you to the process through which the ultimate buyer makes purchase decisions. After you work out this lesson, you should be able to: · Identify what stimulates a consumer to consider buying · Describe the buyer’s decision-making process and the several factors which influence this decision · Understand the response of…
Objectives In this lesson, we will introduce you to the forces that define marketing’s external environment. After you work out this lesson, you should be able to: · Identify, analyse and monitor external forces and assess their potential impacts on the firm’s goods and services · Understand how marketers formulate their strategy within the frame of reference…
Marketing planning involves objectives and plans with a 2-5-year time horizon and is thus further from day-to-day activity of implementation. Because of their broader nature and longer-term impact, plans are typically developed by a combination of higher level line managers and staff specialists. If the specialists take over the process, it loses the commitment and…
Objectives In this lesson, we will introduce you to the activities that makeup the marketing process. After you work out this lesson, you should be able to: · Identify the parts of the marketing process · Understand the relationships among the parts of the marketing process · Explain how the marketing process creates, captures and sustains value for…